We either celebrate or cringe when Christmas music is piped through the speakers of any given shopping center before Thanksgiving. Why do we react the way we do?
The music of the Holidays is part of the routine we go through in preparation for the gift-giving season. Whether it is faith-based or secular, the music of the season provides a backdrop of memories and emotions.
Let me ask you this: How do you listen to Holiday Music? More specifically, Christmas Music?
If I were to conduct a poll, I will bet you that you most likely listen to it on the radio. To qualify this, Muzak systems also count on radio airplay through some surveys. Inclusive of pre-programmed radio for businesses – Muzak being the number one in this business – is SiriusXM with their delivery of their satellite stations through business networks.
It is safe to say that everyone is getting into the act of piping Holiday Music into your ears.
It is now. Continue reading