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Tag Archives: BMW
Tweet Next year…if I bring something to the gig… All photos by Randy Stern If anything, the 10,000 Lakes Concours d’Elegance helped revisit some old knowledge I forgot about over time. When I was younger, I used to be fascinated … Continue reading
Tweet All photos by Randy Stern It’s baaaaack! Last year, I began a series called WWRD? – or, “What Would Randy Drive?” This gives you, dear reader, the opportunity to engage with me by asking me if I would drive … Continue reading
Tweet All photos by Randy Stern The 2013 North American International Auto Show yielded some grand debuts. It is no secret which vehicle was the star of the show. It certainly caused a huge amount of discourse from its fans … Continue reading
Tweet 2012 BMW 328i sedan. All Photos by Randy Stern In other to become a fully-fledged automotive enthusiast, you must drive a [fill in the blank]. I am certain there will be many responses as to complete the sentence above. … Continue reading
Tweet Daddy only lets me out when it’s warm outside! Photo by Randy Stern A spring day means a lot to all of us. It means April showers bringing May flowers. It also means pollen, mosquitoes, tornadoes, hurricanes and jorts. … Continue reading
Tweet All photos courtesy of BMW of North America, LLC Imagine a world without the M5. Shocking, isn’t it? It is because we can’t. BMW’s M5 changed the way we saw the performance sedan. A few add ons and some … Continue reading
Consider how large the Chicago Auto Show’s exhibition space is. That is 1.2 million square feet of space that has everything and anything you will need to navigate through the automotive world. Couple that with in-show experiences – ride-alongs, an area celebrating the United States Army, fun areas for the kids, vendors, and so forth – then you understand why one would come to McCormick Place in mid-February.
Between the two auto shows I attend annually, Chicago offers more bang for the buck. The First Look for Charity is considered one of the top events to do for the socially mobile in the Chicagoland Area. The show attracts an entire region to McCormick Place with new vehicles that are currently on sale or coming soon to a dealer near you.
As a member of the working automotive media corps, if I was unable not attend the shows in Los Angeles, Detroit, New York, Houston, Washington, or anyplace we are welcome, Chicago is a great place to catch up on what I missed throughout the calendar.
Let’s do some catching up, shall we?
No, I was not there this year.
If you read my Twitter, you’d probably wondered if I were to show up at the North American International Auto Show in Detroit. Unfortunately, the stars did not align properly. Yet, I was asked by fellow journalists, media relations people and other industry support people whether I would make the trek to the Motor City for this very important exhibition of the automobile. Not this year. I will someday.
Because of the speed of information available online and the ability to see video and images from the show readily, I was able to ascertain the big debuts and the most curious appearances at Cobo Hall. This helped in my coverage last year from my home in the Twin Cities.
Of course, there’s nothing like being there. You get to see and touch these new products ahead of consumer sale. You get to see whether you’d feel comfortable behind the wheel of one. That’s why we go to auto shows, right?
Without further ado, here are my picks from NAIAS… Continue reading
At the top of the automotive heap, it ended with a 2,715 unit advantage. In political terms – someone would probably want to call a recount.
The luxury car market in the USA saw some extraordinary changes inside finance offices at their respective dealerships. Since 2000, Lexus was the top selling luxury automobile brand in the USA. A double whammy of the fallout from the corporate-wide recalls and natural disasters affecting Japan and key parts of Asia toppled the once mighty luxury arm of Toyota. In 2007, Lexus sold over 329,000 units – a record number of deliveries recorded by a luxury brand since 1990.
However, there were two luxury brands at the top of the heap: BMW and Mercedes-Benz. Both brands took advantage of the issues over at Lexus by wooing luxury car buyers with a diverse range of products and an air of confidence in everything from pre-sales engagement to post sales support.
Next year will mark ten years since I covered my first auto show. No, seriously…
It is a momentous occasion since working press at an auto show has evolved from covering what’s new on the scene as a place
Yet, sometime within the last month or so, someone on Twitter called press days at an auto show as sort of a “circle jerk.” I get his frustration, as covering the industry certainly has changed over time. Traditional media has been threatened by the likes of myself…and we’re being threatened by outlets that can distill the news even quicker.
Still, there is room at the table for all of us – and we’re networking with each other all the time. In fact, the industry and the press are interconnected in ways unimaginable when it was strictly the traditional media covering the industry.
In retort to that Tweet that called auto show press days a “circle jerk,” I still believe that we need a day to meet with our industry counterparts, enjoy the excitement of vehicle launches and provide varying perspectives on the industry back to you – the readership.
Since the first major USA show is coming up at the Los Angeles Convention Center; this actually calls for a Five Faves post! This posting revolves a single question: What five vehicles made my auto show press coverage experience worth the effort?
That would mean logging back top the 2002 Chicago Auto Show – the one I covered with Midwest Ursine/Tillery Publications along with current Windy City Banner publisher Tom Wray.
I did come up with five vehicles over the past ten years. Here they are… Continue reading