Tag Archives: Lexus

The Power of Choice

Posted on March 24, 2013 by

Tweet 2013 Lexus ES 350. All photos by Randy Stern A Victory & Reseda review of the 2013 Lexus ES 350 and ES 300h Do you remember when Lexus was introduced in 1989? Toyota’s luxury brand was indeed a breakthrough … Continue reading →

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WWRD? A Year Later…

Posted on February 19, 2013 by

Tweet All photos by Randy Stern It’s baaaaack! Last year, I began a series called WWRD? – or, “What Would Randy Drive?” This gives you, dear reader, the opportunity to engage with me by asking me if I would drive … Continue reading →

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F

Posted on December 6, 2012 by

Tweet All photos by Randy Stern Almost every luxury car brand has one. To keep the enthusiasts happy, you will find some form of “performance” sub-brand available amongst the run-of-the-mill models at your luxury car dealer. It is a way … Continue reading →

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Mr. Templin Was Right

Posted on November 20, 2012 by

Tweet 2013 Lexus GS 350 AWD. All photos by Randy Stern A Victory & Reseda review of the 2013 Lexus GS 350 Excuse me while I address the following to Mark Templin, the Group Vice President and General Manager, Lexus … Continue reading →

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Five Favorite Convertibles (And, Yes, That’s The Title of this Post)

Posted on August 15, 2012 by

Tweet You always remember your first convertible. All photos by Randy Stern There are days when it is a shame to call myself a native Californian. The most typical scene in classic California iconography has been the convertible. Always with … Continue reading →

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Five (and Maybe a Couple More) Favorite Car Commercials

Posted on August 4, 2012 by

Tweet Video courtesy of Volkswagen of America via YouTube I did not watch television just to watch it. In my childhood, there was great television to watch. Imagine there was a six-year old with a deep imagination and a brain … Continue reading →

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A Moving Target

Posted on August 1, 2012 by

Tweet 2011 Lexus RX 350 AWD. All photos by Randy Stern A Victory & Reseda review of the Lexus RX 350 No one likes to be the target of the competition. Say that you created a product that began an … Continue reading →

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Twin Cities 2012: The Celebration Comes Home

Posted on March 12, 2012 by

The hometown auto show can still be welcoming…sometimes.

This year’s Twin Cities Auto Show packed the Minneapolis Convention Center with plenty of eye candy for everyone. Though devoid of the concepts seen at the major shows, there were plenty of surprises to be had on the show floor. Overall, one goal was accomplished – it brought every brand sold in the state of Minnesota (and Western Wisconsin) under one roof.

I was there on the first day, Saturday March 10th, as well as Media event on Monday March 12th. Both days were needed to take in photography and catch up on vehicles I saw in Chicago. It was also a chance to interface with local friends, industry folks and to see who in the local media would cover this event.

The event also engaged my links back to my core readership through a preview in Lavender magazine and promos through two local community organizations – the North Country Bears and the Minneapolis Movie Bears. Tickets were given away to a lucky few readers and supporters in drawings held at two events. In all, this Auto Show was to increase engagement with the readership.

The show offered more for the attendee. Continue reading →

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Geneva 2012: “What, Us Worry?”

Posted on March 7, 2012 by

Tweet Photo courtesy of Mercedes-Benz USA Not all auto shows this year will be cause for celebration. As Palexpo opens up for the annual auto show in Geneva, a pall of uncertainly looms across Europe. Debt crises, currency concerns, political … Continue reading →

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Chicago 2012: Plenty of Catching Up To Do…

Posted on February 9, 2012 by

Consider how large the Chicago Auto Show’s exhibition space is. That is 1.2 million square feet of space that has everything and anything you will need to navigate through the automotive world. Couple that with in-show experiences – ride-alongs, an area celebrating the United States Army, fun areas for the kids, vendors, and so forth – then you understand why one would come to McCormick Place in mid-February.

Between the two auto shows I attend annually, Chicago offers more bang for the buck. The First Look for Charity is considered one of the top events to do for the socially mobile in the Chicagoland Area. The show attracts an entire region to McCormick Place with new vehicles that are currently on sale or coming soon to a dealer near you.

As a member of the working automotive media corps, if I was unable not attend the shows in Los Angeles, Detroit, New York, Houston, Washington, or anyplace we are welcome, Chicago is a great place to catch up on what I missed throughout the calendar.

Let’s do some catching up, shall we?
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