Tag Archives: Mitsubishi

Geneva 2017: Intrigue in Switzerland

Tweet The Geneva International Motor Show never disappoints. It is not just the intriguing products that will never come to North America. This show also includes those that will come here, but with a certain flair designed to engage and … Continue reading

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Commentary: Mitsubishi Eclipse….As Another Crossover?

Tweet To the collective groan of, frankly literally anyone who has heard the news, Mitsubishi brought back the Eclipse…as a crossover. Mitsubishi did acknowledge that they are playing off the name of the extremely popular sports car which sold 1.8 million units … Continue reading

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An Icy Commercial Gone Viral

Tweet Video provided by White Bear Autos via YouTube At any given local television market, we are often entertained by commercials representing the region’s market. In particular, we love commercials for automobile dealerships. Here in the Twin Cities, our local … Continue reading

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Commentary: Mitsubishi + Nissan + Renault = ???

Tweet Photo by Randy Stern It has happened. “It” being the folding of Mitsubishi Motors into the Renault Nissan Alliance. It was announced at a press conference with Alliance chairman Carlos Ghosn stating that he will chair Mitsubishi, as well … Continue reading

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The Road to #MAMA16FR…and Then Some

Tweet 2016 Mitsubishi Outlander Sport 2.4 GT AWC – All Photos by Randy Stern I love taking road trips. There are two ways to take this. When a time constraint is imposed, road trips can be harrowing, frustrating and counteractive. … Continue reading

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Commentary: The Nissan-Mitsubishi Affair – Part II

Tweet Before you start putting Nissan badges on this car… – Photo by Randy Stern There is a lot more to this story than you think… Previously, my collaborator, Tyler Lipa, discussed the root cause that brought Nissan to pay … Continue reading

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Commentary: The Nissan-Mitsubishi Affair – Part I

Tweet 2017 Mitsubishi Mirage – Photo by Randy Stern Being something you’re not is worse than not being the best. Mitsubishi is far from the most successful car company right now. Sometimes the pressure to improve can lead to shortcuts … Continue reading

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My Favorite New Vehicle Unveilings

Tweet Over the years in my professional life, I have bore witness to a few exciting new things. These are otherwise known as “unveilings.” These are big auto show moments – sometimes not at auto shows, but mostly they are. … Continue reading

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Historiography: The “Ugly” Subcompacts of the 1970s

Tweet AMC Gremlin. Photo by Randy Stern Were these cars considered “subcompacts” or “compacts?” That is a 44-year old question that has scratched the heads of those of us who lament and laugh of these cars. In particular, how do … Continue reading

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My Favorite Cars That I Never Got The Chance To Drive

Tweet Endorsed by Bob Lutz, Americanized…nope, never drove it. All Photos by Randy Stern It has been a while, has it not? The whole My Favorite thing… It is not for lack of imagination. Rather, I have been busy on … Continue reading

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