About Victory & ResedaVictory & Reseda is a website/blog telling the story of the automobile through the eyes of freelance automotive writer Randy Stern and friends. This website/blog serves as a virtual intersection of the automobile, its culture, the past, present and future of personal transportation. It also features travel pieces that center on the automotive experience.
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Category Archives: Automotive Industry
Tweet This was rumored to be Sergio Marchionne’s curtain call at Fiat Chrysler Automobiles. The man was responsible for saving Chrysler from oblivion in the face of the Global Financial Crisis. Marchionne lead the integration of the company into Fiat … Continue reading
Tweet All Photos by Randy Stern In 2013, I arrived at the Osthoff Resort in Elkhart Lake, Wisconsin confident, but nervous as I attended my first Midwest Automotive Media Association Spring Rally. Each year yielded its own experience – both … Continue reading
Tweet It is now a reality – the Rolls-Royce of SUVs. Rolls-Royce debuted their latest addition to their growing line of automobiles – the Cullinan. For three years, the bespoke British brand and member of the BMW Group announced it … Continue reading
Tweet “There is a Ford in your future” – and it’s this one! – All photos by Randy Stern As Ford’s president and CEO Jim Hackett caused plenty of havoc on social media, perhaps it is time for a breakdown. … Continue reading
Tweet Photo by Randy Stern How do you feel about what Ford is about to do as soon as 2019? Let me explain…this has been in the rumor mill and in open discussion for years. Now, all reliable sources have … Continue reading
Tweet Photo by Randy Stern It is true…Johan De Nysschen is out at Cadillac! This past week, General Motors made a very important decision regarding the future of Cadillac. They essentially replaced De Nysschen with Steve Carlisle, who ran GM … Continue reading
Tweet Photo by Randy Stern The 2019 Volvo XC40 had a great launch in March of 2018. Over 1,000 units were spoken for in the USA alone, according to published sales figures. A percentage of those units sold came from … Continue reading
Tweet Could *this* happen at the old Conner Avenue plant in the near future? – Photo by Randy Stern Remember when Fiat Chrysler Automobiles closed the Walter P. Chrysler Museum on their Auburn Hills, Michigan campus? The biggest question that … Continue reading
Tweet The 2017 Audi S6 at the site of this year’s Super Bowl – Photo by Randy Stern The Super Bowl is happening within miles of my doorstep. The fifty-second rendition of the National Football League’s biggest show will kick … Continue reading