The chance to write about four generations of Elantras – dating back to when I was renting the fourth-generation model and writing about it – is what this work is all about. To see the progress of a single model through multiple generations and watching the evolution – or, in some cases, revolution – of a vehicle.
However, one particular story captured the most headlines in the automotive world during the course of 1981-82 school year. When people talked about automobiles, many conversations came up – either positive or dismissive. Yet, you could not ignore it – the commercials were all over and the vehicles were selling. He appeared in a good chunk of his company's spots – with a manifesto on his lips: "If you could find a better car, buy it!"