There is a lot to unpack here. However, Stellantis made this a bit easier for me to navigate their strategy through the slogans that goes with each brand. The slogan is the messenger for what exactly they plan for each brand. Some of them are too tasty to read. Others fit what they are doing already or plan to do in the future.
Fiat Chrysler Automobiles continue to bolster its 110-year-old Alfa Romeo brand as their entry into the luxury car world. The Giulia sedan and Stelvio SUV are focused on delivering an Italian experience in two of the most competitive segments in this business – compact sports sedans and compact premium SUVs.