Quickies: Meeting The Defender in Wichita

Before I was ready to do this piece, a little off-roader decided to take over the news cycle. You probably heard of it. It was a trio of Fords called the Bronco. While all of the attention shone on Dearborn, the Defender seemed like it was shoved off into the shadows.

Historiography: The Once Mighty World Conqueror

Interestingly enough, it was not Willys Overland’s civilian Jeep lineup that would be the world conqueror in the post-World War II universe. That would come from one of the vehicles influenced by the Jeep – the one the British automotive industry would produce as one of their own.

My Favorite Misbegotten Vehicles

Think about the idea of intention and purpose. A designer, an engineer, and an executive – oh, yes, let’s not forget the folks in accounting – are all involved in the process of creating a vehicle. Once everyone signs off on it, they have to campaign for its success. Even the marketing folks have to be on board with selling it to everyone – dealerships, the communications folks, and, ultimately, the consumer.