It is that double-edged sword that entices us to import older Mitsubishi Lancer Evolutions and Nissan Skyline GT-Rs. However, this importation business penalizes us with prices that are higher than market levels. Someone is profiting from our desire to get something we wanted badly some three decades before.
I know that you cringe over hybrid gas-electric driven automobiles. It is easy to blame Toyota and the popular acceptance of the Prius during its second generation. That particular vehicle was the darling of Hollywood at the time. How many of your favorite celebrities owned a second-generation Prius?
My childhood was dictated by a few well-known facts about the USA automotive market. One, I lived in California. This was a very convenient place for importers to start their operations first, as its ports were across the Pacific from Japan and the Republic of Korea. Also, the state’s market had a track record of customer acceptance of Japanese and Korean imports. Toyota and Nissan started in California and saw their fortunes grow there over time.